Broker Associate
Jack O'Rourke
Hi, I’m Jack, and I’m proud to call Northern Colorado home. Born in Louisville and raised in Niwot, Colorado, and now living in Longmont, I have deep roots in the communities I serve. Growing up here gave me a genuine appreciation for the people, neighborhoods, and lifestyle that make Northern Colorado such a special place to live. As a Coldwell Banker real estate agent, I’m committed to providing honest guidance, personalized service, and a smooth, stress-free experience for every client.
Before entering real estate, I built a successful career in sales in Fresno, California, and St. George, Utah, where I also founded and operated an AI software company. Earlier, I spent two years playing junior hockey across Maine, Ontario, Canada, Idaho, and Pueblo. Those experiences taught me discipline, teamwork, and the value of hard work. Along the way, I developed strong communication skills, a solutions-focused mindset, and a passion for helping people achieve their goals.
When I’m not working with clients, you’ll find me spending time with family and friends, hiking Colorado trails, fishing, or getting back on the ice for a hockey game. Whether you're buying your first home, selling a property, or growing your investment portfolio, I’m dedicated to helping you navigate every step with confidence and success.
New Listings
The Blueprint to Selling Your Home
How can I set you up for success?
Your home is a huge part of your life, both financially and emotionally. So the decision to sell your home is not one to be made lightly.
I'm here to guide you through every step of the selling process, offering professional insights and services along the way to getting you the most value for your home.
Pricing your home competitively
Means we will set a listing price that aligns with current market conditions, comparable home sales, and buyer demand. A well-priced home attracts more interest, generates stronger offers, and can often sell faster than a home that is priced too high. By carefully evaluating local market trends and similar properties, you can maximize your home's value while remaining appealing to qualified buyers.
Prepare Your Home for Maximum Appeal to Buyers
Preparing your home for maximum appeal to buyers means making your property look clean, welcoming, and move-in ready to attract the largest number of potential buyers. This includes decluttering, deep cleaning, making minor repairs, enhancing curb appeal, and thoughtfully staging rooms to highlight the home's best features. A well-presented home can create a strong first impression, help buyers envision themselves living there, and potentially lead to a faster sale and higher offers.
Market Your Property to Qualified Buyers
I will market your property strategically to qualified buyers through targeted advertising, professional marketing materials, online listings, and network connections. This approach helps attract serious, financially capable buyers who are actively searching for a property like yours, increasing the likelihood of a faster sale and a successful transaction.
Negotiate for the Best Offer
As your agent, I will advocate on your behalf to secure the most favorable terms and maximize your overall outcome. I will leverage market knowledge, pricing data, and strong negotiation skills to position your property competitively, evaluate offers strategically, and negotiate price, contingencies, timelines, and other key terms. My goal is to protect your interests, strengthen your negotiating position, and help you achieve the best possible offer in both value and terms.
Navigate the Closing Process on Your Behalf
Private Exclusive
- Want privacy
- Are not ready for full market exposure
- Have tenant or scheduling limitations
- Are preparing the home
- Want to understand demand first
- More control
- Less pressure
- No public days on market
- No public price reduction history
- Early feedback before full exposure
Coming Soon
A Coming Soon strategy creates early buzz around your home, helping more qualified buyers discover it before it officially hits the market.
Best For Sellers Who:
- Are close to ready
- Want early demand
- Want stronger launch momentum
- Want more exposure before the MLS debut
- Want buyers watching before day one
Consumer Value:
- Early awareness
- More anticipation
- Stronger public launch
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Helps protect your home's value by keeping it from accumulating days on market.
Public Exposure
This is the full market launch. When we are ready, we activate broad public visibility, professional marketing, buyer outreach, and the full listing strategy, which allows us to reach the widest appropriate audience.
Best For Sellers Who:
- Are ready for full visibility
- Want maximum immediate exposure
- Have completed preparation
- Have clear pricing confidence
- Want the broadest market launch
Consumer Value:
- Maximum exposure
- Full buyer visibility
- Complete marketing activation
- Strongest public launch when timing is right
Broker Associate
Jack O'Rourke
